Public-private initiatives to support new entrants of emerging asset managers (Japanese EMP)

1. The FSA publishes the examples of initiatives taken by financial institutions related to emerging managers.

2. The Investment Trusts Association, Japan, and The Japan Investment Advisers Association publishes a list of emerging asset managers (entry list).

3. To promote new entry of firms into the asset management sector, the government will deregulate to allow asset managers outsource middle- and back-office operations and entrusting all asset management mandates to a business entity whose quality of services has been appropriately secured (Effective May 2025).

4. It is written in the Asset Owner Principles, “it is important not to exclude emerging managers simply because they have only a few years of experience.”

5. The Asset Management Forum was established on October 3^rd, 2024, during “Japan Weeks.“ At the 1st annual meeting held on the same day, discussions were held on reforming Japan's asset management sector, including the promotion of emerging managers.