Success Stories

EG Japan KK ("EG Japan") is wholly owned by EG Japan Holdings Pty Limited ("EG Holdings"), the sole shareholder of which is EG Funds Management Pty Limited ("EG Australia"). EG Japan was established to provide investment advice on real estate-backed securities within the Japanese market.

Founded in 2000, EG Australia is a real estate fund manager with $5.1 billion (AUD as of June 2023) of property managed on behalf of institutional funds and private wealth clients to generate outstanding returns. The company utilises property technology to identify, price and manage real estate risks to safeguard investor funds while maximising return.

EGX is an additional entity wholly owned by EG Australia. The property technology innovation incubator invests in scaling companies that have the potential to reshape the property landscape and grow their presence globally.

When EG Australia decided to enter Japan, we were not very sure which license would be required. Each country obviously has its own laws, systems, and ways of doing business. Otsu-san advised our team on an English pathway that would allow us to begin establishing an entity in Japan. We could have done it with a local Japanese law firm but being able to read the comments ourselves to understand the process was much more favourable.

It is a unique initiative that made entering the Japanese market seamless for EG Australia. FMEO has been set up to ensure that it is advantageous for English-speaking companies that aren’t familiar with the registration process. It is also a reflection of the considerable efforts made by the government to welcome and encourage companies seeking to expand across borders and into Japan.

The financial contribution is an excellent initiative that exists to assist with the costs of establishing a new business in Japan. The program reimburses many of the costs associated with registering a new business, which means there are fewer charges to the company. The contribution again demonstrates that the government is proactive in ensuring new foreign asset management companies to set up for success within Japan.

The appointment of Otsu-san, an experienced executive in the Japanese financial market, meant we only needed a little support in English throughout the process. But it would be a significant advantage for foreign companies to have Tricor Japan behind when facing any challenges newly entering Japan.

Our vision is to expand our team in EG Japan, and we are beginning with this significant milestone to signify our future intentions to the Japanese market. Our employees already have worked alongside or worked in Japan. However, the new license will help us be further immersed within the Japanese market for outstanding business outcomes. The team will explore and execute growth strategies to build up on our current capabilities in Japan.

Our unique philosophy is Build In Good (B.I.G) thinking, an approach that goes beyond generating outstanding returns but also leaving a lasting positive impact. EG Australia’s approach is reflected through the innovative practices and technology adopted to reduce carbon emissions within the real estate market. The pathway to optimise existing buildings environmentally and futureproof new green buildings has been successfully executed. The EG Japan team seek to transfer the same philosophy of B.I.G thinking to our future business endeavours to create a legacy in Japan.